Industrial Selling is a different cup of tea in India than in the West. Here reject RFQ's at your own peril.
I read Geoffrey James’s article titled “How to give the customer a price quote” and it’s really a fine piece of sales writing. I wanted to write something else this week.But then I thought about all those young kids, in sales and marketing, the newbies and the almost-s all over the immense country and I changed my mind. (In Kolkata its 39 o Celsius plus in the shade in March, so I can just think about Chennai.In India, you don't get AC cars to zip to on sales calls in junior levels, so I decided to write this blog post instead).Apologies Geoff, but that kind of selling will not get you anywhere in INDIA. Sure, the track is right but your direction is all wrong, my friend. Just my 5cents but you need the culture shock absorber.